Merritt, the CEO, is also founder of Nine Line Apparel, a military-inspired apparel company based in Georgia. Nine Line is an apparel company that gives back to America!” The company notes on its Facebook page that it was “founded by two Army captains and brothers with multiple combat deployments. He said he finds this “horrible, especially now we’re trying to come together and saying, ‘Hey, let’s go help our friends in Florida.’” Said Merritt further, “So there is an algorithm out there that is targeting organizations like ours, in my opinion - and there’s no individual that we can reach out to.”
Merritt added that he and his colleagues had been trying to reach “a human being at Meta for the last year, ever since we were flagged and banned from the platform because of advertisements that they deemed inappropriate five, six years ago.”įox News Digital reached out to Meta for comment. Said Merritt, “And to date, I have not been able to reach out to an individual until, when I got a phone call late in the evening asking how could Meta come and help our company, which is the first time” he said he’s heard from the company. The company is donating 100% of the profits from the shirt to Hurricane Ian relief. There are algorithmic programs that Facebook has said that flag certain products, that flag certain advertisements, individuals - and they hinder that.” “They asked, ‘Why can’t I find them? Why can’t I see them?’”Īdded Merritt, “The issue is a longstanding issue. And everyone loved these shirts,” he added of the “Florida Strong” T-shirts his company has been selling. “We’re actually had boots on the ground as of, working with the community cooperative, handing out generators, handing out fuel. “We’ve done this before with many other natural disasters, to come to aid physically and to bring cash and resources,” he said. “I think we were representing what every American wants to do out there,” he said of trying to advertise his business on Facebook in order to help other people. We want to show a commitment to rebuild in this incredible devastation that Ian’s left behind.”Īnd yet - he said he’s been hindered from doing so on social media, he said on the program.
Yet his ability to raise money for needy people through sales of his company’s “Florida Strong” T-shirts has been rejected by Facebook, he said.Īppearing this week on “Fox & Friends,” Merritt said, “We want to support Florida. The brothers have committed to donating a portion of the proceeds of all apparel purchases to helping severely wounded veterans and their families.Tyler Merritt, CEO of Nine Line Apparel of Savannah, Georgia, and a retired Army captain, simply wants to help others - particularly those who have been impacted in Florida by Hurricane Ian. In early 2013, after Tyler’s West Point classmate lost three limbs fighting in Afghanistan, the brothers created Nine Line Foundation. Until then, they will continue to gain and maintain the patronage of their amazing fans by producing outstanding products.Īs a result of its support of the military and patriotism, the apparel line promotes conversations about the importance of caring for our veterans, especially those who are severely wounded. Ultimately, Nine Line hopes to become a household brand. Nine Line has grown from just and idea to having over 650,000 online followers, growing by the thousands on a daily basis. Even during the deployments of the brothers, family members, such as Tyler’s wife, Angela, stepped in to organize and grow the operation.
In just a few short years, they have grown to employ nearly 60 veterans, military spouses, and patriotic Americans out of a warehouse just a short distance from historic downtown Savannah, Ga. Nine Line’s success is due to the initiative, innovation, and exemplary customer service run by its amazing staff. Those ground forces, including his brother, Daniel, trusted these pilots to brave hostile fire in order to evacuate wounded from the battle field. Tyler, a former member of the Army’s elite 160th Special Operations Aviation Regiment, piloted missions in support of units of the ground. When deciding to create their own apparel line, the Merritt brothers desired to create a brand that advocates for military veterans and patriotic Americans. Two Army officers (and brothers), CPTs Daniel & Tyler Merritt, started Nine Line Apparel in a garage. In combat, a Nine Line is an emergency medevac request, and is often the difference between life and death for the most severely wounded. The name ‘Nine Line’ is iconic in nature and easily recognizable by any service member – past, present, or future. Over the past few years, Nine Line has captivated both patriotic Americans and coalition nations by offering high quality apparel products.
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